A lead magnet is a marketing tool that generates leads by offering a long-form resource in exchange for a prospect's contact information. Lead magnets can take the form of ebooks, whitepapers, templates, cheat sheets and similar downloadable assets.

They can be used on websites, landing pages, social media pages and groups and ads.

I specialize in creating lead magnets in the form of short e-books, cheat sheets and guides. With my access to 1000's of pre-written PLR content I work together with my client's to create and brand lead magnets for their businesses.